Datitude and Dotdigital
Make sense of your data and the decisions that matter, using 𝙏𝙃𝙀 single source of truth with Datitude’s Retail and Customer Data Platform.
𝗣𝗼𝘄𝗲𝗿𝗲𝗱 𝗯𝘆 𝗗𝗮𝘁𝗶𝘁𝘂𝗱𝗲’𝘀 𝗗𝗮𝘁𝗮 𝗜𝗻𝘁𝗲𝗴𝗿𝗮𝘁𝗶𝗼𝗻 𝗛𝘂𝗯 and 𝗟𝗮𝗸𝗲𝗵𝗼𝘂𝘀𝗲
We connect, integrate and unify source data from disparate databases (both on- and offline) in our data lakehouse, giving a complete view of your data across your entire business in one place, in real-time. We turn it into valuable intelligence and actionable insight you can trust.
Easily access your data and discover the insights you need with extensive data modelling and advanced analytics including pre-configured dashboards, reports and trend analyses, or create your own, with a suite of tools.
Datitude’s Dotdigital integration provides the perfect marketing automation solution to create, target and customise cross-channel marketing campaigns. It enables you to leverage 𝙖𝙡𝙡 your data (customers, sales and stock) to make better decisions and target more loyal, higher-value, customers with greater certainty using real-time customer and trading data. Test different strategies, analyse response and uplift in average order values, assess what works, what doesn't, and how best to optimise order volumes, values and ROI.
𝗗𝗶𝗿𝗲𝗰𝘁 𝗠𝗮𝗶𝗹 𝗖𝗮𝗺𝗽𝗮𝗶𝗴𝗻 𝗢𝗽𝘁𝗶𝗺𝗶𝘀𝗮𝘁𝗶𝗼𝗻 𝗮𝗻𝗱 𝗔𝗻𝗮𝗹𝘆𝘀𝗶𝘀
Want to add direct mail to the mix? We’ve got you covered! Plan campaigns with more sophisticated data selection and targeting strategies, get real-time performance analytics at game-changing speed, obtain accurate attribution and ROI with intelligent matchback analysis, and use Dotdigital’s platform to re-target and engage consumers.