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Dotdigital Built


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About Shopify
Connect with customers everywhere: sell online, in person, or both with the marketing tools, social integrations, and sales channels you need to get your products in front of customers—and out the door.
Shopify and Dotdigital

Who we are

At Dotdigital, we harness the power of customer data to drive engagement, conversion, and loyalty for brands as they grow. Our powerful capabilities help ecommerce marketers like you acquire, convert, and retain customers at opportune moments.

About the integration

Dotdigital is an intelligent marketing platform for ecommerce brands. Our tools make marketing creation and deployment easy and fast. From email design to segmentation, automation to reporting, you can finesse your campaigns and reach customers quickly.

Scaling is easier when data is at the heart of your marketing. By enriching your product data and filtering customers into RFM personas, you can craft personalized messaged with unique product recommendations.

With your data in Dotdigital, take advantage of features including:
  • eRFM persona insight
  • intelligent product recommendations
  • abandoned cart & browse recovery
  • transactional emails & SMS
  • dynamic content
  • default and Metafield data synchronization
  • back in stock alerts
  • AI-powered campaign optimization

How it works

Install Dotdigital through the Shopify app store and our installation wizard makes setup a breeze. Map your data, brand your emails and install the necessary scripts in just a few clicks.

See the Dotdigital difference immediately as you’re prompted to customize your emails. Use our transactional email manager to keep communications, like shipping confirmations, on brand.

Dotdigital creates a selection of must-have campaigns, such as abandoned cart and welcome emails, which you can edit in the platform. Then get started with the drag & drop program builder to set up triggered customer nurture and post-purchase marketing journeys.
"Our search for a sophisticated, trustworthy, user-friendly, and streamlined marketing platform ended when we partnered with Dotdigital. Moreover, Dotdigital's amazing support system and flawless onboarding process are definitely added benefits."
Use Cases
Go Headless
Shopify Hydrogen is a headless commerce solution you can use to build custom Shopify storefronts. Setting up Dotdigital with a Shopify Hydrogen store is easy. You simply connect the Dotdigital integration as normal and install the scripts to your Shopify Hydrogen front end. You customize your headless commerce store to your heart’s content and rest easy knowing that your ecommerce data will correctly sync across to Dotdigital.
Increase sales
Grow your business using Artificial Intelligence. Use powerful product recommendation features to delight shoppers with bestsellers, what other customers bought, and products with similar features or attributes.
Personalize and engage
Create stunning emails at speed with our EasyEditor. Use synchronized data and preferences to inform every message. Plus, cut back on manual marketing with smart automation tools to trigger emails, SMS and app notifications.
Complex commerce
Dotdigital is fit for brands trading all over the world. Our platform can be used in 21 languages, supports multi-currency and allows you to manage multiple brands and storefronts from one account. Powerful dashboards allow you to track your revenue, orders, and customers giving you a complete picture of marketing performance for your whole brand.

Request a demo