What does your email and SMS program look like when every channel is running from unified customer data, every message is personalized to the individual, and automation is doing the heavy lifting across web, email, SMS, WhatsApp, and beyond?

Atelier Commerce is a New York lifecycle marketing agency for emerging and mid-market DTC brands. We design interconnected ecosystems where every channel pulls from the same customer data, and growth compounds instead of leaking between tools.

We organize the work around three lifecycle pillars:

• Growth Marketing. Paid media, SEO, and acquisition tuned to the customers worth keeping — with Dotdigital's cross-channel automation turning new visitors into engaged subscribers from the first touchpoint.
• Retention Marketing. Dotdigital-led email and SMS journeys built around unified customer data, so every campaign reflects real behavior, not static segments.
• CRO & Experience. Shopify and BigCommerce site work connected to Dotdigital's web personalization, abandoned cart recovery, and behavioral triggers that convert browsers into buyers.

Where we go deep

• Paid media. Full-funnel Meta, Google, TikTok, and emerging channels, with Dotdigital's audience data feeding smarter retargeting and lookalike strategies.
• Email, SMS & cross-channel journeys. Deeply personalized automation across email, SMS, WhatsApp, push, and chat — built and optimized inside Dotdigital's unified platform so every channel amplifies the others.
• Branding & web design. Figma-led design systems with on-brand email templates, dynamic content blocks, and SMS creative that feel native to the brand at every touchpoint.
• CRO and physical mail. Connected to the same ecosystem, measured against customer lifetime value.

Built for the Dotdigital era

Dotdigital is trusted by 4,000+ brands globally as an all-in-one customer experience and data platform, unifying email, SMS, WhatsApp, web, push, social, and ads in one place with WinstonAI powering automation, content generation, and predictive intelligence throughout. The platform's own 2025 benchmark data tells the story: SMS in the Americas is growing 42% year-over-year with a 12% click-through rate, more than five times that of email, and abandoned cart recovery messages are generating click-to-open rates double those of standard campaigns. We build and manage the full Dotdigital program: data architecture, journey design, channel strategy, and ongoing optimization that compounds over time.

Let's build something worth talking about.