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LoyaltyLion

Integrates with: ✅ Dotdigital Marketing ✅ Dotdigital Personalization

Categories
Loyalty and retention
Collections
Partner-built integrations, Dotdigital-built integrations
Resources
Region
  • UK and EMEA
  • Americas
  • APAC
Partner tiers
  • Silver
Platform
  • Dotdigital Marketing
  • Dotdigital Personalization
Support

Developed by: LoyaltyLion

Support Email: support@loyaltylion.com

About LoyaltyLion

LoyaltyLion is a leading digital loyalty framework for ecommerce. Using LoyaltyLion any ecommerce store can implement a fully-customisable loyalty program that is proven to increase revenue via higher engagement, retention and advocacy.

LoyaltyLion and Dotdigital

About the Dotdigital Marketing integration

Seamlessly sync your product, customer and ecommerce data into Dotdigital Marketing and use it to build intelligent marketing campaigns and automated programs.

Using dynamic content, personalization, data-driven product recommendations, back in stock alerts and much more, you can engage your customers on their preferred channel including email, SMS, Facebook, and WhatsApp.

Using LoyaltyLion and Dotdigital Marketing together allows you to use loyalty program data in your marketing campaigns to drive more engagement, conversions and loyalty.

The Dotdigital Marketing LoyaltyLion integration was built and is supported by LoyaltyLion.

About the Dotdigital Personalization integration

By using Dotdigital Personalization and LoyaltyLion, you can harness loyalty data, such as points and tiers, to customize the cross-channel experience for each customer. Loyalty data is updated in the Dotdigital Personalization platform in near real-time when a customer’s loyalty points or tier changes to always ensure the most relevant experience. The result: increased conversion rates, average order value (AOV) and customer lifetime value (CLTV).

Tailor messages and content to each customer’s interests and preferences to encourage them to participate more actively in the program and ultimately become more loyal to your brand.

Thanks to the pre-built integration with LoyaltyLion, getting started is just a question of following the step-by-step instructions within Dotdigital Personalization.

The Dotdigital Personalization LoyaltyLion integration was built and is supported by Dotdigital.

Use cases

  • Segmentation

    Show customers that they’re valued and understood to create a sense of exclusivity. Build segments based on loyalty tier or points for use across channels, for example, to show coupons or exclusive promotions within email and on the website.

  • Customer data

    Access a more holistic customer view, with the loyalty data being accessible in Dotdigital Personalization’s Visitor Details Page alongside other customer data, such as their purchase history, preferences and more.