Facebook Custom Audiences

2.7 billion people use Facebook, from Meta, every month to connect with friends and family and to discover things that matter. Find new customers and build lasting relationships with them.

Maintain and grow your audiences easily and improve your retargeting efforts using the Facebook Audience channel extension in Dotdigital Marketing programs.

How it works

Simply create a channel profile in Dotdigital Marketing to connect your Facebook Business account and you can make use of the Facebook Audience program node to add or remove contacts from your audiences, based on whatever criteria you choose. You can add new audiences within the node itself, as well as working with existing ones.

Use contact data field based decisions to allow you to be selective about the contacts you push to Facebook, and view reporting for synced contacts, keeping you in control of your data.