Resources
Collections
- Partner-built integrations
Categories
- Data management and analysis
Region
- APAC
Partner tiers
- Silver
Platform
- Dotdigital Marketing
Support
Lexer
Lexer integrates with Dotdigital
Great brands are built on great customer experiences. Lexer's Customer Data and Experience Platform transforms disconnected data into actionable insights, so you can spend more time creating the customer experiences that drive sales, and less time chasing insights.
Dotdigital and Lexer
Collect, connect, and enrich customer data (securely):
- Unification: Deterministic unification across multiple keys
- Enrichment: Calculated attributes
- Predictive: AI powered attributes to reveal what a customer will do next
- Prescriptive: AI powered attributes to recommend what brand should do next
Tools
Analytics and workflow tools for:
- Insights and segmentation; (Understand)
- Acquisition and growth; (Target & Activate Experiences)
- Customer service and sales; (Serve)
- Measurement and analysis; (Track and Benchmark)
Services
A talented team of retail experts providing:
- Strategy and roadmaps
- Analytics and reporting
- Project and program management