LookatmeDAM is an Australian-developed Digital Asset Management (DAM) platform designed to help organisations manage, govern and distribute digital content at scale.
The platform supports image, video and document management with advanced metadata, AI-powered search, workflow automation, usage rights management and secure sharing tools. LookatmeDAM is used by organisations across government, tourism, education, cultural institutions and enterprise sectors.
The Dotdigital integration allows approved images within LookatmeDAM to be optimised and transferred directly into Dotdigital Marketing for use in email campaigns. Administrators and curators can control which assets are shared, while maintaining governance and visibility within the DAM environment.
LookatmeDAM includes tools for search, categorisation, permissions management, content governance and reporting, helping organisations maintain a single trusted source of approved marketing assets.
LookatmeDAM is designed, developed, hosted and supported in Australia by Media Equation Pty Ltd, an ISO/IEC 27001:2022 certified organisation.
The LookatmeDAM and Dotdigital Marketing integration streamlines the process of preparing approved marketing assets for email campaigns.
When an administrator or curator enables the “Shared to Dotdigital” option within LookatmeDAM, the platform automatically prepares an email-optimised version of the image and transfers it to Dotdigital Marketing. The image then becomes available within Dotdigital Marketing for campaign creation and email template design.
The integration helps organisations maintain governance over approved campaign imagery while reducing manual handling between systems. Teams can continue managing assets, permissions and metadata within LookatmeDAM, while marketers gain faster access to campaign-ready content inside Dotdigital Marketing.
A dedicated Dotdigital search filter within LookatmeDAM allows administrators to identify which assets have already been shared to Dotdigital Marketing and which remain available for publishing.