Lootly

Easily acquire high-value customers while increasing retention, sales, and happiness with Lootly's all-in-one retention and acquisition suite.

Use Lootly loyalty data to segment and target your contacts, and send customized messaging across the user journey.

The integration creates new custom contact data fields and sends the following key data to Dotdigital Marketing:

• Points balance
• Birthday
• VIP tier
• Referral URL

Any changes to a customer's points balance or VIP tier as a result of their interactions with your loyalty programme are automatically synced to the corresponding contact record in Dotdigital Marketing.

How it works

Setup is simple: just enter your Dotdigital Marketing API user credentials into the integrations area of the Lootly platform, and the rest is taken care of for you behind the scenes.