Tray

The Tray AI Orchestration Platform brings two products together on one foundation. Tray iPaaS connects your systems and puts AI to work inside your processes. Tray Helix deploys, runs and governs the apps your teams build with AI coding assistants.

Many AI projects stop between the pilot and production. The model needs the right data, permission to act in your systems, and controls that security and IT approve. Tray supplies that access and those controls at enterprise scale.

Tray iPaaS

• Integration and automation: process automation, data integration, API management and intelligent document processing on one data model. Tray maintains 700+ connectors.
• AI in any workflow step: AI Palette adds LLM steps that classify records, summarize text and extract fields. The output is typed and maps to the next step.
• Tray native AI: built-in AI steps that do not store your data or use it to train models.
• Your own models: connect your own OpenAI, Anthropic, Google or Azure OpenAI account. Choose the model for each step.
• AI Gateway: one control point to route LLM calls, apply policy, and monitor usage and cost.
• Build your way: Tray Build, a visual canvas, or Tray Headless from Claude Code, Cursor or any MCP client. Both open the same workflow.
• Agents and MCP: Merlin Agent Builder agents and Agent Gateway for MCP use the same connectors and governance. A workflow you build today can become an agent tool or an MCP tool without a rebuild.

Tray Helix

• One command takes an app from Claude Code, Codex or Cursor to production. Tray operates the managed runtime.
• Every app gets enterprise SSO and managed auth, so no app has hardcoded secrets. Each app also gets scoped role-based access, an audit trail and execution logs.
• The App Registry gives every app a named owner, and AI usage and spend are visible to IT.

Built for production

• 1T+ processes a year and 100% execution uptime.
• Role-based access, audit trails, PII tokenization and observability on every run.
• US, EU and APAC hosting. SOC 1 Type II, SOC 2 Type II, HIPAA, GDPR and CCPA.

Enterprises including Airbnb, DocuSign, Cisco, FedEx and Zuora run on Tray. DocuSign runs 150M tasks a month, and Cisco runs 600M+ tasks a year. Airbnb finished an 8-week integration project in 1 week. Tray.ai is a Visionary in the Gartner Magic Quadrant for iPaaS for the third year.

Tray has a prebuilt Dotdigital connector. Sync contacts from your CRM and ecommerce systems into Dotdigital. Enrol contacts in automation programmes when a lead, order or support case changes. Send campaign results back to your CRM and warehouse.