Wisepops - Dotdigital Integration Directory

About Wisepops

Wisepops is an onsite engagement platform designed for Shopify stores and online businesses that want to turn more visitors into subscribers and customers while maintaining a consistent brand experience.

With Wisepops, businesses can create personalized onsite campaigns in popups, bars, embedded forms, AI-powered product recommendations, and non-intrusive notifications. All features are no-code and fully customizable to align with the store’s design.

In our industry, it's important to have a personalized experience based on the expertise and seniority of the customer. Thanks to Wisepops, we can tailor messages to suit any customer journey. The multi-channel approach has been game-changing for us. We're not just capturing leads anymore - we're building ongoing relationships with our customers through both immediate popups and our notification feed...

Guillaume Larquier, Head of eshop at Nutrimuscle

Wisepops and Dotdigital

Connect your Wisepops account to Dotdigital to seamlessly sync the leads you capture onsite with your email and phone number lead generation campaigns.

Lead syncing

The integration allows you to automatically add new subscribers collected through Wisepops popups, embeds, and onsite forms directly into your Dotdigital lists. This ensures that every signup is instantly available for campaigns and automations—no manual export or delays.

Field mapping

Core data such as email, phone number, first name, and last name is mapped automatically to Dotdigital contact fields. Additional custom fields can be mapped directly in Wisepops, giving you flexibility to enrich Dotdigital contacts with any extra information collected onsite.

Marketing preferences

Subscribers collected through Wisepops are synced as opted-in contacts for the email channel in Dotdigital. You can also choose to enable double opt-in directly within Wisepops, ensuring compliance with your brand’s email marketing practices.

With this integration, you can:

Capture and sync email and SMS leads in real time
Ensure contacts who previously unsubscribed are re-subscribed only when they opt in again
Build personalized Dotdigital segments using onsite data collected in Wisepops
Trigger automated email or SMS journeys immediately after signup
Enrich contacts with additional onsite attributes for more targeted campaigns

Media

Popup editor

Product recommendations analytics

web push analytics

Native Shopify targeting options

Experiments platform

150+ ready-made campaign templates

Use cases

Improve lead generation

Turn visitors into subscribers by capturing emails and SMS with contextual and personalized popups, embedded forms, or onsite feed messages. Build a qualified audience for future marketing.
Recover abandoned carts

Trigger exit or cart abandonment campaigns to remind shoppers about unfinished purchases or offer incentives. Reduce drop-offs and bring visitors back to checkout.
Boost product discovery with AI

Use personalized AI-generated product recommendations and contextual campaigns to show products that match each visitor’s interests, increasing average order value.
Improve visitor engagement with gamification

Run gamified campaigns like spin-to-win or quizzes to make interactions fun and memorable, while still collecting valuable customer data and emails.
Promote product offers and launches

Highlight new arrivals, seasonal discounts, or time-sensitive deals directly on site with onsite feed and popups, ensuring no visitor misses key updates.
Upsell and cross-sell

Encourage higher cart value by suggesting complementary items, bundles, or upgrades during browsing or after purchase with contextual campaigns.